“I have learned, as a rule of thumb, never to ask whether you can do something. Say, instead, that you are doing it. Then fasten your seat belt.
The most remarkable things follow.”
-Julia Cameron

Infinity Program Identity

product

Project Summary

In October, 2007, Watermark Credit Union launched a member-focused service program.

This program was in need of a brand that conveyed a feeling of progress, captured the employees’ interest, and expressed the service-focused culture that is prevalent at
Watermark Credit Union.

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