“I have learned, as a rule of thumb, never to ask whether you can do something. Say, instead, that you are doing it. Then fasten your seat belt.
The most remarkable things follow.”
-Julia Cameron

Flow Yoga Identity

product

Project Summary

The design objective for this project was to produce a fresh design for a yoga studio just starting out in a college town.

 

My approach was to use warm, invigorating color and flowing scrollwork to mimic the movement of energy and breath in the yoga practice.